If used correctly, social media can be a very effective tool for your company. But, finding that correct path can be time consuming and sometimes frustrating, making you want to throw in the towel after a bit. It really is a work (and learn) in progress. We totally understand that. Admittedly, we didn’t utilize social media much before our rebranding, and now it’s something that we’re still navigating. We found a few helpful hints that we think would help you too.
1. What are you using social media for?
Before you can launch any sort of social media effort,
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